Identity & Introduction
Help importers know and trust your factory at first sight
We create your logo and identity, design packs and labels to your target market's rules, make motion videos that introduce your factory and products, and produce content and social designs that explain your work to importers. All in one look.
- One look on everything, from carton to video
- English videos, landscape and vertical
- Files ready to print and to post
The service in two minutes
Hear what this service will do for your factory
A short video on why importers judge by appearance, exactly what you'll receive, and how we work with you step by step.
Importers judge your factory by how it looks before they talk to you
Nothing introduces you
An importer searches your name and finds an empty page or phone photos. No video, no post that says who you are and what you make.
Packs and labels made for home
They work in a shop in Egypt, but on a shelf abroad they look cheaper than they are. And an incomplete label can hold up a shipment.
A different look everywhere
One logo on the carton, another on your page, a third in the catalog. The importer isn't sure it's the same company.
What we make in this service
Six things that work together in one look, so importers know you and remember you.
Logo & identity
Your logo in every version, fixed colours and fonts, and a guide for using them on anything new.
See the work
Packs, labels & cartons
A pack that holds its own on a foreign shelf, labels to the country's rules, carton marks and barcodes.
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Factory intro video
About a minute of English motion graphics: who you are, what you make, where you export. Landscape and vertical.
See the work
Product video
An animation that shows how your product is made, or its sizes and uses, without a lot of words.
See the work
Content that introduces you
Posts and carousels that tell importers about your product, capacity, specs and how to order. Helpful, not just ads.
See the work
Strong social designs
Designs for LinkedIn, Instagram and Facebook in the same identity, in English and in the market's language when needed.
See the work
Our work · Videos
Motion videos we made for Egyptian factories
Click any video to watch it with sound. They're all in English, because they're made for importers.
Ventura
Power cables · Factory intro video
The same video, sized for phones
A vertical cut of every intro for reels, stories and WhatsApp status, so it reaches importers in their pocket.
Ventura · 0:35
ECEMI · 0:41
Our work
Logos, identities and packaging for 6 Egyptian factories
FOODICO, El Ghannam, Ceramica Platino, Al-Fursan, Triangle Wood and Upload For Export. From frozen vegetables to towels, tiles, wood and olives.
Brand bookFrozen vegetables and fruit
FOODICO
An Egyptian producer of frozen vegetables, fruit and tomato products, founded in 1983, with a capacity of more than 13,000 tonnes a year.
Packaging
How we work
From the first meeting until the print files, videos and designs are in your hands.
- 01
Understand your factory and market
Your products, your packs, the countries you'll export to and what sets you apart. That becomes the message in everything we make.
- 02
Logo and identity
If your logo works, we keep it and build around it. If you need a new one, we show you options to choose from. Then colours and fonts.
- 03
Packs and labels
Each product's pack on your printer's dimensions, label information to the market's rules, the barcode and shipping-carton marks.
- 04
Videos
We write a short English script about the factory or a product. Once you approve it, we animate it in your new identity, landscape and vertical.
- 05
Content and hand-off
We prepare posts and carousels that explain your work, and hand over print files, videos and designs ready to use.
What you receive
Everything an importer sees, from the pack to the video to the post, looks like it comes from the same company.
Your logo in every version
Main, horizontal and small versions, plus black and white, in every format you'll need.
Brand guide
Colours, fonts and icons, and how to use them on anything new without coming back to us.
Packaging designs
A pack for each product or product line, in one identity and on your printer's dimensions.
Labels to market rules
The information the country requires for your product. For food, for example: ingredients and allergens in the local language in Europe, and mandatory Arabic in the Gulf.
GS1 barcodes
We place the barcode correctly on the pack and carton, and if you don't have numbers yet, we show you how to get them from GS1 Egypt.
Shipping-carton marks
Product name, net and gross weight, batch number, country of origin and handling symbols.
Factory intro video
About a minute of English motion graphics: who you are, what you make and where you export. A landscape cut for your site and LinkedIn, and a vertical one for reels and WhatsApp.
Product video
An animation that shows how your product is made, or its sizes and uses. It tells importers what they need to know in seconds.
Content that introduces your work
Posts and carousels that explain your product, capacity, specs and how to order. Content that helps the importer, not just ads.
Social designs
Designs for LinkedIn, Instagram and Facebook in your new identity, in English, plus Arabic or French for specific markets when needed.
Timing, and what we need from you
4 to 8 weeks
Depending on the number of products, packs and videos. We start the videos and designs once you approve the identity, so they share one look. If you also order the profile and website, we work on them at the same time.
What we need from you
- Your current logo and any design files
- Your products and packs, with label details for each: ingredients or materials, and weight
- The countries you'll export to
- Facts about the factory for the videos and content: when you started, capacity, certificates and where you sell
- Factory photos or footage if you have them, and pack dimensions from your printer
Our promise
We won't tell you a pack or a video alone will bring in orders. We promise one professional look on everything that leaves the factory, labels written to the rules of the country you're shipping to, and videos and designs that explain your work to importers using accurate facts you've approved.
Common questions
Do I have to change my logo?
No. If your logo works, we keep it and build the rest of the identity around it. If it needs work, we'll suggest changes, and the decision is yours.
Are the videos filmed or animated?
They're motion graphics, animated in your factory's identity, so there's no filming and no disruption to production. If you have good footage of your lines, we can work it in.
What language and size are the videos?
Usually English, since most importers use it, and we can make Arabic or French versions for markets like the Gulf and North Africa. Each comes in two sizes: landscape for your site and LinkedIn, vertical for reels, stories and WhatsApp.
Who writes the words in the videos and posts?
We write them from the facts you give us and send them to you to review before production. We never state a figure, certificate or market until you confirm it.
Do you post on our pages?
This service designs the content and hands it over ready to post. Posting, page management and ads are part of our digital marketing service, which we can add.
Can you do labels for any market?
We work to the rules of the country you're exporting to, whether that's Europe, the Gulf or Africa. We agree the markets first, because labels differ from one country to the next.
Who is responsible for the label information?
You give us the facts, like ingredients and weight, and we lay them out to the market's rules. Before a large print run, it's best to show the label to your importer, who knows exactly what's required on their side.
Do you print the packaging? And I don't have a barcode
Printing stays with your printer. We hand over files ready for their dimensions and answer any questions they have. For a barcode, you register the factory with GS1 Egypt; we walk you through it and place it on the pack and carton.
How much does it cost?
It depends on the number of products, packs, videos and designs. You can start with one part, like the identity or the intro video, and add the rest later. Send us photos of your packs and a link to your page on WhatsApp and we'll give you an exact price.
Let importers see your factory as it really is
Send us your logo, a photo of your pack, a link to your page and where you're shipping, and we'll tell you where to start.