SEO & Google Ads
Importers search Google for your product. Make sure they find you
We write your product pages and articles in the importer's language so you show up in search, and run Google Ads aimed at importers with a dedicated page for each product. Every quote request that comes in, you know where it came from.
Ad landing page · FOODICO (our work)- In the market's language: English, German, French and more
- Ads for importers, not consumers
- A monthly report on quote requests
A good website nobody finds
A one-language website
A German importer searches in German. If your site is only in Arabic or English, it won't show up for them.
Ads that bring consumers
An ad on a word like "strawberries" brings people who want a kilo, not an importer who wants a container.
No idea where requests come from
You spend on ads without knowing which one brought a quote request and which one wasted money.
How we work
Ads start bringing visits as soon as they go live. SEO takes months to show, not weeks.
- 01
Find the importer's keywords
The words buyers actually type in their own language, like "IQF strawberries supplier", not the words consumers use.
- 02
Fix the website
Speed, a page for each product in the market's language, and Google Search Console set up so Google reads the site properly.
- 03
Write articles that answer importers
Specs, shipping and certificates: the questions importers search for before choosing a supplier.
- 04
Launch Google Ads
Ads on buyer keywords in your chosen market, each leading to a product page with a quote form, with consumer searches filtered out.
- 05
Track quote requests
We measure where every quote request and WhatsApp message came from, and move the budget to what works.
Our work
Articles and ad pages we built into the websites of 6 Egyptian factories
Each site has 3 articles and 3 ad landing pages in each of its languages, such as an IQF strawberry spec guide for FOODICO, a towel weight guide for El Ghannam, and how to read a tile datasheet for Ceramica Platino.
EU checks on Egyptian strawberries in 2026: what importers should ask for
IQF Strawberries Supplier from Egypt
What you get
Visibility you can measure, not promises of page one.
Keyword research
The keywords we'll target in each market and each language.
Product pages in the market's language
A page for each product, written for the importer in their language, not translated word for word.
SEO articles
Articles that answer importers' questions about your product, each leading to a quote request.
Google Ads campaigns
Campaign setup, ads written in the market's language, and monthly management.
Ad landing pages
A dedicated page for each ad, with the product, its specs and a quote form.
A monthly report
Visits, the keywords you show up for, the number of quote requests, and the ad cost of each one.
How long it takes
Ongoing, month by month
The initial setup takes about 2 to 3 weeks. Ads bring visits as soon as they go live; SEO takes months to show.
What we need from you
- Access to your website, or we build one if you don't have it
- Your products and their specs
- The market and language you want to show up in
- A monthly ad budget that you decide
Our promise
Every month you'll know in numbers which keywords your site shows up for, how many visits and quote requests it got, and what the ads spent per request. We won't promise page one by a set date, because Google itself warns against anyone who guarantees that. But you'll know where every pound went.
Common questions
What's the difference between SEO and ads?
Ads put you in front of buyers from day one, for as long as you pay. SEO takes time, but the visibility it brings stays without paying for every visit. Both together work best.
Will you get me to page one on Google?
We can't guarantee it, and nobody can. What we do is write the right content in the importer's language, fix the site, and show you every month what you rank for and where.
How big should the ad budget be?
You decide, and it's separate from our fee. We suggest a starting budget based on the market and product, and you raise it once you see quote requests.
How do ads reach importers and not consumers?
We choose buyer keywords like supplier, wholesale and bulk, exclude consumer searches, and target only the countries we picked.
Do I need a website first?
Yes, one with a page for each product and a quote form. If you don't have one, our Factory Website service builds it in 3 languages.
How is this different from Digital & Social Marketing?
SEO and ads make importers find you when they search on their own. Social media shows them an active, consistent factory when they open your page or come across you on LinkedIn.
Next step in the journey
Stage 4 of 5 · Reach the importers
Digital & social marketing
Videos, designs and scheduled posts, plus LinkedIn for buyers.
Before this: Importer outreach
When importers search, they find your factory
Send us your product and market, and we'll tell you which words importers search with.